Wednesday, February 01, 2006

Search engine news of the week

Google stands up to US government porn probe

"US Federal prosecutors preparing to defend a controversial Internet pornography law in court have asked Google, Microsoft, Yahoo and America Online to hand over millions of search records -- a request that Google is adamantly denying.

An attorney for the ACLU said Microsoft, Yahoo and AOL received identical subpoenas and chose to comply with them rather than fight the request in court."



Google moves into radio

"Google pitched their fork into the radio advertising market yesterday by agreeing to pay up to $1.2bn for a digital platform that will schedule and implement radio advertising airtime."



Google News is out of beta

"Google Inc. on Monday said has taken its online news service out of beta, and has added a feature that automatically recommends stories to subscribers of its personalized search offering."



Study suggests search engine advertisers waste time, money

"Many online advertisers are overpaying to have links to their business on search engines like Google and Yahoo, according to a study. [...] Researchers at Stanford Graduate School of Business say the auction system used for placement of the ads result in some users overpaying and others wasting time trying to figure out how to beat the system."

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